About the curriculum

The aim is to prepare creative employees with a mass media and marketing specialization who use the latest available knowledge and procedures in their work with media technology. The graduates will gain knowledge and skills in print, radio, television, film, Internet and multimedia journalism, as well as media information systems. What’s more, they will have a good command of the theory and marketing practice, advertising, public relations, as well as general marketing communication.

Duration of study

3 years

Form of study

Bachelor (Bc.) – Full-time

Place of study


Semester starts

September 26th

Your education investment

€ 1097/semester

Target profession

Media, advertising, PR or full-service advertising agency, company in-house marketing specialist.